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& Nbsp; & nbsp; & nbsp; at the 1996 Atlanta Olympics, Nike, with its "ambush marketing" moves, beat the Olympic footwear suppliers and partners Reebok, let Reebok eat a "Yaba Kui." Since then, the "ambush marketing" by close watch Olympic opportunities companies have to follow, although with the "hidden weapon" is different, but they all have the heart to deceive the formula by "stealing" get a little Olympic business opportunities. & nbsp; & nbsp; & nbsp; Nike from the periphery to start & nbsp; & nbsp; & nbsp; Reebok stole the limelight & nbsp; & nbsp; & nbsp; footwear suppliers and partners Reebok Atlanta Olympics, but the Olympic Games by people thought cheap jordan shoes for men Nike is the sponsor. This is because Coca-Cola, Nike purposely beside the Olympic City and the Olympic Park, the Nike Experience Center was established, and in the Experience Center organized a series of interactive activities, to provide people with the opportunity to experience and enjoy exercise free. & nbsp; & nbsp; & nbsp; In addition, Nike has also hired a large number of foreign students in the stadium to spectators distribute Nike made badges, to facilitate loading audience tickets. When these wore Nike logo lanyard viewers move around, to give people the impression that Nike is the sponsor of the Olympic Games. & nbsp; & nbsp; & nbsp; In addition, Nik Retro jordans for sale e also spared the usual effort, first, Nike had a lot of signing players, many of whom are active on the stadium's "killer" character, which Nike use "ambush marketing" provides a very good prerequisite; second, Nike sports goods products of this genus, which also created a very good opportunity to "ambush marketing"; and third, the Nike brand's appeal and allow the customer reason to believe that Nike is the partner of the Olympic Games, and the Olympic Games can be naturally integrated. & nbsp; & nbsp; & nbsp; do circuitous Pepsi marketing & nbsp; & nbsp; & nbsp; The Coca-Cola was "ambushed" & nbsp; & nbsp; & nbsp; & nbsp; "ambush tactics" is not Nike's fi cheap jordans for sale mens rst, early in 1980, the 22nd Olympic Games, Pepsi and Coca-Cola has been a fierce marketing war. & nbsp; & nbsp; & nbsp; Since Pepsi two months before the opening of the Olympic Games will put up a large area of ??advertising cards in each venue, and sell at various places set point, the work of the athletes and the General Assembly during the Games personnel distribute complimentary drinks vouchers to winning athletes souvenirs, and held a number of athletes and celebrities cocktail reception guests, the result became famous, in that advertising competition, Pepsi Cola profit of more than about three percent. & nbsp; & nbsp; & nbsp; However, Pepsi now "ambush cheap foamposites strategy" has become increasingly difficult to use, the 2000 Olympic Games held in Sydney announced a series of harsh restrictions, regulations are not allowed to carry the audience with sponsors hostile brand into the Olympic venues. 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Meanwhile, his colleague puts a carrying bottles of Pepsi logo audience into the pitch. & nbsp; & nbsp; & nbsp; face "pervasive" advertising behavior, the International Olympic Committee for the Olympic marketing has strict rules: all non-official sponsors must not borrow Olympics commercial propaganda; official sponsors Retro jordans for sale in designated locations and use within the mandate of the Olympic flag. An IOC official said, "We do not want the Olympic Games to become and F1 (Formula One racing) championship --- everywhere as sponsor advertising." & nbsp; & nbsp; & nbsp; to this end, the IOC staff in the Olympic Games, every day shuttle in various venues, any transgressions are able to escape their "discernment." 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International Olympic Committee Xihaiboge Market Development Committee said that without the support of sponsors, there can be no suc Cheap air jordan 12 ovo cessful holding of the Olympic Games. Therefore, the IOC must make every effort to safeguard the interests of sponsors, so that they feel pulled out millions of dollars to become an Olympic sponsor is "value for money". & Nbsp; & nbsp; & nbsp; & nbsp; & nbsp; & nbsp; & nbsp; & nbsp;In the history of the lightest riding suit Adidas adiZero only 65 gramslook around the world, not only sports, all kinds of equipment are moving in a more light, more convenient development. This inside, naturally including the ride. Recently, Adidas released a sports brand claiming to be the history of the most light Jersey adiZero, weighs only 65 grams. adiZero by fast lightweight mes Cheap air jordan 12 for sale online free shipping h material, the cam-lock zip the zipper is made by the Japanese manufacturer YKK, but most lightweight zipper. 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